We have all been in that conversation, when a customer is describing a need, a capability or a solution requirement that is a perfect fit for a Cloud-based platform. Before they even finish speaking, we have the “answer”! We cannot wait to jump in and prove how “smart we are”, how our company, our ecosystem partners, or our Cloud offerings are cutting-edge.
One problem. What if your client doesn’t buy into the Cloud strategy? What if they want to manage their core infrastructure, keep their data in-house and be able to “touch” their production? Regardless of the fact that Cloud-based solutions can remove complexities, this type of DIY IT buyer is impervious to white papers, TCO models, ROI calculators and any other presales tool used to funnel their IT spend to Cloud computing. Now what?