Have you noticed how customers are talking more about risk these days? Not surprising, given the spectacular nature of recent hacks and immobilizing disasters. Yet, all forms of risk that threaten your customers’ environments and reputation are only part of a much larger problem which you can help resolve. Begin by strategizing with your customers using these key tips:
These days, two-thirds of all applications rely on open-source components. While open source has many virtues, it also has a key vice: once an open source component is integrated into an application, that app inherits any vulnerabilities it contains.
Further, whenever that application is referenced by other software, the inheritance of the initial vulnerability persists. The 2014 Heartbleed bug occurred in this way, and some version of this issue is likely to keep happening because most vendors don’t list all the third-party components their software relies on.
Ensuring data security can be tough, since attacks and breaches and plain old mistakes have so many sources. Often the real cause of a technology risk is deeply buried. Consider this example :
These days, a successful app saves time and enables quick and easy access to its features. It’s available anywhere and at any time with relevant contextual experiences. It allows your customer to control the interaction and offers both flawless uptime and minimal power use.
And perhaps most critically, a successful app fits both your business and your customers like a glove — something that requires app customization.
As I delineated in my last post , the payoffs can — and should — be substantial. Customized mobile apps in particular lower costs, improve employee productivity, and significantly strengthen your relationship with your customers.
How important are apps to your business?
If your enterprise is like most, the answer is VERY. And the chief reason centers on the rising importance of mobile “presence.” Without such presence, just about every business will soon struggle to compete.
Sometimes, however, not even a good mobile app is enough, because app users — which is to say, your customers — have become demanding. And picky.
As I noted in my last post, new information technologies are likely to impact your business sooner than you’d like, so remaining reactive and focused on only the short-term has never been more dangerous.
You need to generate a forward-looking digital strategy to keep your enterprise competitive. If you find this easier said than done, you’re not alone — only about a quarter of businesses have a coherent digital strategy .
Yet without the IT planning that produces an effective digital strategy, you face a real possibility of surprise technological disruption in your industry and to your enterprise.
