Combine Fear, Uncertainty, and Doubt — and you get FUD, which has been on my mind lately because it so often involves attempts to thwart adoption of newly-emerging, better solutions. Consider these two tales of FUD:
The first tale, from the late 1880s, is often referred to as the War of Currents. It’s about a powerful group of direct current (DC) supporters who fought fiercely against the new, more cost-effective alternating current (AC) with a range of FUD stunts, from electrocuting animals to building the first electric chair. DC’s supporters eventually lost — because FUD can slow, but not stop, real progress.





